Jockey Bra: The Reinvented Bra Shopping Experience Now Open

Innovation has been part of Jockey since its founding in 1876. Their latest innovation, JOCKEY bra, with its Volumetric Fit System, brings together years of consumer research, leveraging of the company's unique technical expertise together in a spa-like experience. JGA designed this first test boutique for the brand now open at Woodfield Mall in suburban Chicago. From its welcome table to the comfortably appointed and spacious fitting rooms, Jockey Bra exceeds the visitor's

expectations through details that include welcoming, engaging and personalized attention for perfect fit. Integrated with JOCKEY bra's omnichannel strategy of online direct to consumer, and retail, all are expressions of the brand; be they online, in store or through media that reinforce Jockey's commitment to reinventing not only the bra, but the bra shopping experience "from welcome to wearing," it's all innovatively Jockey. For more, click here.

Holiday Destination 1:
Purina PawsWay,
Toronto, Canada

As summer winds down in North America, there's still time to enjoy leading attraction destinations with the holiday weekend around the corner. The PawsWay Pet Discovery Centre is situated on the waterfront at Toronto's Harbourfront Centre and serves as a one-stop resource for information, designed first and foremost to foster healthy and happy relationships between pets and their guardians. The historic nature of the building had been restored and retained as a background to the complex's welcoming two-story glass atrium, perimeter graphics and banner system referencing the familiar Purina checkerboard branding colors and the use of emotive iconography. PawsWay features fun and interactive exhibits in the Health and Discovery Area, events and educational activities in the Pet Park and the opportunity to enhance your pet knowledge in the Resources Area. PawsWay is also the proud home of the Purina Animal Hall of Fame, a program that honors Canadian pets and service animals that have helped save a human life. For more, click here.

Holiday Destination 2:
Rose Center for Earth and
Space, New York City

As part of the American Museum of Natural History, and at the heart of the Rose Center for Earth and Space is the Planetarium Shop, designed by JGA, located immediately off the Visitors' Entrance. Taking advantage of its broad front window exposure, Planetarium visitors are attracted to the store's high-tech environment and its vast selection of merchandise, where $30,000 telescopes and souvenir items coexist. Particularly in light of the tremendous traffic and productivity of the space, tall fixturing allows the telling of very distinct product stories, highlighted by graphics and collateral, ranging from home furnishings to emblematic to scientific, all within a few feet of each other. Consistent with the clean lines and subtle materials shifts within the Planetarium, concrete, natural stone, white metals and glass are used throughout. The use of high-quality metal materials contrast other finishes such as the concrete, to create a sense of informality within a definite context of style and sophistication. For more, click here.

Holiday Destination 3:
Liberty Craftworks at
Greenfield Village, Michigan

Creating an entrance portal into the crafts and trade attraction zone at Greenfield Village, the building presents opportunities as a grand entrance statement and photo op center. Inspired by the Arts and Crafts movement, a unique style and taste level is emulated in the architecture of the building and provides park visitors a first glimpse of the beautifully landscaped artisan community. The Arts and Crafts-inspired interior provides a residential feel in its finishes and color palette. Although warm and simple in its sophistication and detailing, the store exudes richness in its approach to design and style. Serving as focal feature, Village-created glassware is displayed in the large picture window awash in natural light. The layout of the store supports key category stories and adapts to meet the constant need for freshening of product and presentation. For more on the attraction, click here.

Party Destination!
Join JGA at DIFFA's
Dining by Design

DIFFA's DINING BY DESIGN is a feast for the eyes, body and heart, featuring the most dynamic and innovative dining environments ever created! This one-of-a-kind, spectacular event showcases local talent in the design, artistic and architectural community who create three-dimensional dining installations that are works of art; wild beyond imagination. For the upcoming 2013 event, sponsor JGA has partnered with Crypton, Sensitile, Design Fabrications, Illuminating Concepts, Flooring Design Inc., Epiphany Glass and W.E. Gingell Associates, to create a truly unique dining experience exhibit. The events are taking place September 26-28 in Detroit, at 160 W. Fort Street. Design Industries Foundation Fighting AIDS is one of the largest funders of HIV/AIDS services and education organizations in the U.S. To purchase tickets for the cocktail party, art auction or dinner gala, click here.

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Euroshop 2014: Welcome to the Show, by Ulrich Spaan

To state that retail is facing a challenging future would be an understatement. With consumers turning to omnichannel, technology is playing an unprecedented role in every retailer's life. The role of the physical store is changing - design, customer experience and atmosphere are becoming more and more crucial to the success. So, enough reasons to plan a trip to Dusseldorf in the heart of Germany next February! EuroShop will open its doors on February 17th, 2014, and it will be the biggest show since its launch in 1966. Sixteen halls will be packed with the latest trends in fixtures, materials, marketing, design, technology and energy efficiency.

One entire hall of shop lighting includes the new Lighting Designers Zone, a new inspiring boulevard crossing the Mannequin Hall; 40 companies will exhibit in the Designers Village and the Global POPAI Village, along with many other highlights to delight the more than 100,000 visitors from all over the world.

It is difficult to summarize all the innovative trends to be shown by the over 2,000 exhibitors, but certainly a major focus will be on new sustainable materials in store design, innovative solutions to increase energy efficiency, and the integration of store design and technology. As retailers need to be more creative than ever before to inspire consumers and turn them into customers, we expect the EuroShop exhibitors to be even more innovative in their show floor presentations. Our Innovation Scouts will target the most interesting things to see and share them with the attendees through social media and EuroShop TV.

Our EuroShop seminar program covers all the latest developments in retail design and technology as four different stages await the international visitors. After being part of the Retail

Design Institute's Awards Gala in New York this past January, the EuroShop Retail Design Awards will return to Dusseldorf, with the Ceremony being held on February 16th at the famous Capitol Theatre. The event will be followed by the launch of the EuroShop Retail Design Conference on February 17. Visitors from U.S. and Canada should not miss the North American Reception, which has been a true networking highlight of EuroShop for years now.

And of course, there is one other very important reason to come to Dusseldorf in 2014: The Shopping! The Cologne-Dusseldorf region is known as one of the most interesting retail spots in Europe, with many international retail brands bringing their latest design concepts to their stores in both cities. Dusseldorf is preparing for the opening of the new Breuninger department store, while downtown Dusseldorf is undergoing a huge renovation, which will be finished right before EuroShop. Cologne is home to some outstanding new flagship stores like G-Star and Bershka, and is also characterized by a broad landscape of individual, trendy and often very unconventional stores which can for example be found in the Belgian Quarter.

To register for the event or for more information, visit our website here. See you in February!

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Ulrich Spaan serves as Senior Vice President at the EHI-Retail Institute, the organization who produces the EuroShop event every three years. He is responsible for coordinating the organization's trade shows as well as the EuroShop Retail Design Awards, and is Director of the EHI IT-Roundtable. Before joining EHI in 1999, Ulrich was Regional Manager at Aldi GmgH & Co. For more information on EuroShop, click here.